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Solved: Convert leads and include custom objects

May 4th, 2010 by Jame

Raise your hand if the reason you’ve avoided using leads is because you couldn’t move your custom object at lead conversion?

(source: Office Clip Art)

We just posted a new free app on the Appexhcange to  attach your object to contacts, accounts and opportunities when your lead is converted.  Problem solved.   Customize the package to add the API name of your object, and you are good to go.  The best news, this app is free.  Enjoy!

Custom Object Lead Conversion

Need some ideas?

1.  Attach a “contract” to your lead to store terms and agreements for each opportunity

2.  Create an account management plan for leads and use it for a headstart to the final account plan

3.  Attach “competitors” to each lead, and move it your opportunity

4.  Link partners or resellers or consultants to each lead

Add your ideas to the comments.

Make your Salesforce Reports Actionable

April 29th, 2010 by Jame

This tip from GoKubi, is an oldie, but goody.

Salesforce reports are great ways to review your data, and get a current snapshot on your business.  But for your users responsible for updating the info in the reports, it can be a bit of a pain.  You can either create a view with the same report criteria and audit it.  Or you can right-click, open a new window, edit….

Adding action buttons to your report can save your users a few clicks and time.

Actionable Reports

Actionable Reports

Create a formula field [formula (text)] with the following:

HYPERLINK("/" & {!Id} & "/e", "Edit") & " | " & HYPERLINK("/setup/own/deleteredirect.jsp?delID=" & {!Id}, "Del")

Update your reports with this link, and you are all set.  (No need to add this to your page layouts)

In case you missed it: Custom object permission changed in Spring ‘10

April 27th, 2010 by Jame

Did you notice this change in Spring ‘10?  There are no options for custom object permissions on standard profiles.  If you’d like to set your own permissions, you’ll need to create a custom profile.

  1. When you create an object, you’ll need to set the access permissions separately
  2. Standard profiles will not have any access to custom objects created after Spring ’10’s launch
  3. Existing objects will not be impacted

Here’s an excerpt from the notification:

What is the change?
In Spring ‘10, when you create a new custom object, the “Read,” “Create,” “Edit,” “Delete,” “View All,” and “Modify All” permissions for that object will be disabled by default. After the Spring ’10 release, you must specify which users should get access to custom objects.

Note: You can only change the object permissions for custom profiles, not standard profiles.  As a result, users with standard profiles (except System Administrator) will not be able to access custom objects created after the Spring ’10 release.

How will this change impact me?
If you have users assigned to standard profiles, clone these profiles and reassign your users to the newly created profiles. Then, when you create a new custom object, you will edit the user profiles to enable object permissions. Additionally, you can use enhanced profile management to edit multiple profiles at once.
Note: For custom objects created before the Spring ’10 release, access to these objects will not change.  Therefore, standard profiles will continue to have access to custom objects created prior to the Spring ’10 release.

Over the years Salesforce has made a few modifications customization options of system profiles.  As a best practice, we’d recommend creating custom profiles for all of your company’s roles, so you can control access however you choose.  These changes solidify this recommendations.  What’s your take on this change?

Now Serving the Globe (in the Cloud)

April 15th, 2010 by Jame

We have some exciting news, we’ve been acquired!  We’ll now be a part of hiSoft Technology International, Inc.  hiSoft is the second largest technology outsourcing company in China.  hiSoft provides end-to-end solutions and support; its core competencies include CRM, application development, BI and legacy system migration and management.

We’re looking forward to joining forces with hiSoft’s global team and we’re happy to note hiSoft’s clients are excited as we are.

“Over the past eight years of working together, hiSoft has become AIG Edison Life’s essential business partner in the areas of application system development and business process outsourcing.  We welcome hiSoft’s acquisition of Echo Lane, as we expect that it will bring great value and benefits to both hiSoft and AIG Edison Life.  The combined companies will contribute greatly to our strategic cloud computing initiatives.”

-  Tohru Futami
Managing Director and CIO
AIG Edison Life Insurance Company

As a part of hiSoft’s new Cloud Services group, we’re scaling up our capabilities and resources to better serve you. The entire Echo Lane team combines hiSoft’s existing consulting practice to form seasoned global team of CRM consulting professionals to focus solely on the Cloud.  Our new 100-strong team has 10+ years of CRM and Cloud solution expertise a larger pool of technical resources and a global reach.

News Release: Echo Lane Acquired by hiSoft

April 15th, 2010 by Jame

Top U.S. Salesforce.com Partner Echo Lane

Acquired by hiSoft, China’s Leading IT Outsourcing Company

hiSoft leads China’s further expansion into global ITO services market; creates ‘best-of-all-worlds’ cloud services consulting practice through Echo Lane purchase

San Francisco, CA – April 15, 2010 — Echo Lane, one of the top U.S. solution providers for Salesforce.com and other cloud applications, announced it has been acquired by hiSoft, the leading global information technology outsourcing company headquartered in China. This is the most aggressive push yet into the U.S. cloud computing market for a major China-based IT Outsourcing company.

Under the terms of the agreement, Echo Lane will remain a wholly owned subsidiary of hiSoft, and the firms will join forces to expand their dominance in the cloud computing market, serving Global 2000 customers in the United States, Asia and Europe.

“Over the past eight years of working together, hiSoft has become AIG Edison Life’s essential business partner in the areas of application system development and business process outsourcing,” said Tohru Futami, Managing Director and CIO, AIG Edison Life Insurance Company.  “We welcome hiSoft’s acquisition of Echo Lane, as we expect that it will bring great value and benefits to both hiSoft and AIG Edison Life.  The combined companies will contribute greatly to our strategic cloud computing initiatives.”

Echo Lane was founded by Salesforce.com alumni in 2004 with an exclusive focus on cloud computing solutions.  The firm has since earned a solid reputation executing strategic cloud-based initiatives for customers in the manufacturing, high-tech and financial services industries.  In addition, Echo Lane provides a full set of business process and information technology consulting services around the software-as-a-service model.  Two deep specialties are: the migration of custom, legacy, and traditional on-premise applications to cloud computing solutions, and the implementation of fully integrated, end-to-end CRM solutions using leading cloud computing applications including Salesforce.com, BigMachines, and Eloqua.

“The acquisition of Echo Lane is an important step in hiSoft’s strategy to strengthen our global cloud service capabilities, as well as our CRM consulting practice,” said Tiak Koon Loh, CEO of hiSoft. “As one of Salesforce.com’s elite partners, with more than 1,000 completed projects in the past six years, Echo Lane brings an impressive portfolio of cloud computing knowledge and experience.  This, combined with hiSoft’s deep engineering expertise, extensive delivery capabilities in China, and broad CRM expertise within enterprise customers in the financial services, technology, and manufacturing sectors, we will allow us to provide our global customer base a whole new level of innovative and cost-effective cloud deployment services.”

With more than 4,500 employees across 16 global business offices and eight Asia delivery centers, hiSoft is a trusted outsourcing partner to its clients, leveraging a ‘flexshoring’ service delivery model via mostly China-based development centers. With an even mix of research and development services for those clients that build and sell technology products, and information technology services for those clients that leverage technology to run their companies, hiSoft is well known for both its engineering depth and industry breadth.  hiSoft is a private company backed by Draper Fisher Jurvetson, ePlanet Ventures, GE Capital, Granite Global Ventures, Intel Capital, Mitsubishi UFJ Securities (HK) Capital Limited and Sumitomo Corporation.

“We are very excited to join forces with hiSoft, because together, we now have the flexibility to offer clients an extensive array of end-to-end cloud and other technology solutions delivered by either onshore or offshore teams, depending on the client needs and requirements.” said Alana Kaselitz, Principal of Echo Lane.  “The power of our cultures working together will allow Echo Lane to leverage hiSoft’s reach, technology prowess and resources, and offer our hands-on-expertise to a wider global market.”

For more information, please visit Echo Lane at www.Echo-Lane.com and hiSoft at www.hisoft.com.

Experience Contact Role (H)App-iness

February 24th, 2010 by Jame

One of my favorite Opportunity features in Salesforce is Contact Roles for opportunities, but it is really hard to enforce usage.

What are contact roles?

Contact roles allow users to tie people, and their roles in the process, to each opportunity.

Opportunity Contact Role Example

Opportunity Contact Role Example

Using opportunity contact roles is the only way to pull in campaign information to help you understand which campaigns impacted each opportunity.  And of course it helps the sales team understand the people involved in every closed deal.

So if you need to prod your team into using the contact roles, download our free app on the Appexchange to require contact roles for opportunities, based on the opportunity stage. This app is customizable, and can match your own opportunity stages.

Find it here.

White Paper: Improve Cloud Application Adoption with Service Providers

December 22nd, 2009 by Jame

How can you improve adoption of new applications?

Minimize, or eliminate the time end-users need to customize it, and make it work the way they want.

This was one of our key goals as we launched Echo Lane — make it easier for organization to implement and use Salesforce.com (and other applications in the cloud).  Salesforce.com launched the AppExchange for Service Providers and an accompanying reseller program, recognizing just that:  sometimes customer success requires a bit of outside assistance.

Salesforce has a new white paper outlining how using the Appexchange can help organizations improve their success “in the cloud”  by using experienced partners to help fill in the gaps.  Now that the Appexchange has expanded to include partners, it is much easier to fill your shortlist with organizations that have the right experience to help you evolve your cloud computing and cloud application strategy.

Take a look at our white paper, “How to choose a consulting partner,” for a FAQs, preparation tips, and reference questions.

Related info:

December Newsletter: Happy Holidays

December 18th, 2009 by Jame

Check out this month’s newsletter.

In this issue we cover:  using Salesforce.com campaigns more effectively with campaign members, record types and custom member statuses.

Happy Holidays all!

Looking ahead to Spring ‘10

December 14th, 2009 by Jame
Salesforce.com Spring 10 Logo

Winning Spring '10 Logo

The next release of Salesforce.com, Spring ‘10 is coming soon.  Salesforce previewed a few features at Dreamforce, and ideas from the community have been selected.  Here is a quick summary of what we know now.

  • Chatter: social collaboration (or internal, enterprise grade twitter)
  • New, refreshed UI.  Here’s a sneak peak (Thanks ZDNET)
  • Updates Sales Cloud (more details to follow)
  • Multiple master-detail relationships
  • Rich text editing for all long text areas
  • Send a test email, from an email template
  • Customize the default event template (I have been waiting for this for 5 years!)
  • URL rewrites for sites.  (Better for SEO, and more user friendly)

Check out the Ideas page for more ideas coming in Spring ‘10.

What’s your favorite feature? Respond in the comments.

Force.com Apps save time, resources and improve business performance

December 10th, 2009 by Jame

IDC released a comprehensive report on Force.com application development earlier this fall.  Over the past few months, coverage and discussion around the Force.com platform have focused on how “platforms” like Force.com are complete with toolkits, and ramp up time just like anything else (java, .NET etc).  Typically organizations see the real cost savings and benefits by using the Force.com platform through items related to infrastructure management:  application licenses, servers, networking, storage, data center space.  Many of these issues go away when you outsource your infrastructure, freeing up your IT team from costly tasks like support and help desk to focus on business process and bottom line improvements.  And that’s a win/win for everyone.

Highlights of the report:

Study participants interviewed by IDC building enterprise custom applications on the Force.com platform experienced five key benefits compared to traditional in-house development:

  • Faster: Custom applications were developed and deployed in 76% less time and required 76% – 85% fewer developer hours.
  • Lower cost: Companies were able to reduce their three year TCO by 54%, saving $560,000 per application.
  • Higher quality: Users of the custom applications built on the Force.com platform reduced Annual Downtime by 97% and 60% less time dealing with the service desk.
  • Better performance: The combination of the first three benefits contributed to better business performance and generated an additional $3.9 million in annual revenue for each firm.
  • Accelerated pace of innovation: Force.com changed the process of custom application development so much that companies tripled their output of custom applications and doubled annual upgrades from 1 to 2.

Take a look at the full report from IDC on the Force.com platform.